Brand Activation
Sync Conf
We helped create Sync Conf in San Francisco, a global gathering for the builders redefining sync technology.
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We craft brands that connect and convert.
When everything else can be copied, your advantage is human.
We help you find your story, design it, share it, and scale it.
Showreel 2025
Play Reel
Shaped by experience.
We've built, scaled, and exited companies, so we know how brand fits into the bigger picture and drives performance. We bring that strategic rigour and creative depth to support your next stage of growth.
About us
Tailored to scale.
We create positioning that commands attention and brand systems built to scale alongside rapid growth. Whether you need an MVP sprint or comprehensive rebrand, we adapt our process to your timeline and needs.
Our services
Driven by results.
Every decision is grounded in insight and shaped by feedback, ensuring we deliver meaningful results that move the needle - from customer acquisition to talent retention.
Selected work
Our customers
Helping founders and teams get results
“We teamed up with Moat for two video projects. First, a customer story showing how we help retailers, and later a brand video diving deeper into what it can do. Both turned out great and delivered amazing results.”
Richy
Avolta
“Johanna & Emma helped bring the Pioneer Program to life. Building the strategy, understanding developers needs, and ensuring it felt truly authentic. With their support, we launched The Pioneers, which has been incredibly well received across the open-source community. “
Heloisa
Codacy
"What really sets Moat apart is not only the end result (which is excellent) but also the process. It was fun throughout the collaboration, we had fruitful conversations, and they really took time to engage with the team to find the best solutions."
Chrstian Witte
Degura
Trusted by leading companies of all sizes
Our services
Strategy & Positioning
It begins with an insight - into your business, your audience, and what truly sets you apart. From there, we craft positioning that feels inevitable once you see it.
What’s included
Brand audit, customer research, competitor mapping, positioning workshops, and a single clear story your team and customers can rally behind.
Visual Identity
We build identities with presence. Design that stops the scroll, earns trust, and will still feel timeless years from now.
What’s included
Logo system, typography, colour palette, photography direction, motion principles, design toolkit for slides & investor decks, icons & illustrations.
Website Design & Development
Your website is your brand's most powerful expression. We design and build a responsive, high-performance site that feel like you - and turns clicks into connection.
What’s included
UX concept and content structure, responsive design and builld, modular design system & navigation patterns, webflow development with integrated CMS, QA-tested launch.
Brand Rollout & Activation
A brand only matters when it's seen and felt. We help you take it live—across screens, feeds, and real-world moments—so people actually remember it.
What’s included
Campaign assets, live experiences and events, social templates, motion snippets, GTM strategy, and ongoing support to embed your brand across every touchpoint.
Selected Work
